A Celebration of Dogs Just as They Are
The Ugly Dog Show was created to celebrate dogs in a more complete way. Not just how they look, but who they are, how they make people feel, and the stories behind them.
This event is a fun, high-energy competition combined with a lifestyle experience for pet lovers, families, communities, and brands. We believe that physical differences and rescue stories are what make a bond unbreakable.
Why This Event Matters
We’re building more than just a competition; we’re building a movement that redefines beauty in the pet world.
It’s Truly Different
Indonesia does not have a dog show like this yet. We're breaking the mold of traditional breed standards.
Very Shareable
Unique dogs, funny moments, and emotional stories are perfect for social media and global engagement.
Emotional Connection
Especially when rescue and transformation stories are included, creating deep bonds with the audience.
Brand-Friendly
Easy to collaborate with pet, lifestyle, F&B brands, and media partners who value inclusivity.
Scalable Impact
This event can grow into other cities or regional activations, creating a national pet community network.
Inclusive Space
Creating a platform where unconventional dogs are accepted, represented, and loudly celebrated.
Who is The Pawhigh?
The Pawhigh started in 2019 with a strong belief that pets are family, and family is furever.
Since day one, The Pawhigh has helped fur families raise their paws up high with better nutrition, better care, and better choices. We curate trusted pet products from both local and international brands and have become a trusted name in the pet community in Bali and across Indonesia.
